Are you guys looking for an engaging and trusted B2B platform?
Then here we go with Soptle, a tiny SaaS-led B2B retail commerce platform that aids in the distribution of goods for both minor and significant FMCG companies by utilizing its network of active retailers throughout India. By providing producers with access to national distribution, the business hopes to simplify the supply chain. By giving manufacturers access to widespread distribution at scale through its already-existing tech-enabled S&D channel cum market connections, it is revolutionizing the retail ecosystem by enabling manufacturers to service their retailers better and boost manufacturers’ income. They are unusual in using technology to scale quickly while utilizing little capital. Let us dive into the page to learn more about this renowned platform.
Who are they?
Soptle is a manufacturer-only platform for retailers situated in Gurugram. They are the World’s First SaaS-Led B2B Retail commerce platform. How producers, distributors/wholesalers, and retailers conduct, their business has been altered by Soptle’s SaaS-led strategy. By digitizing catalogs for manufacturers and creating easy-to-use software for retailers to start transactions, it creates a direct communication channel between manufacturers and retailers across India.
When were they founded?
Soptle began to develop an integrated technology for the underappreciated local FMCG manufacturers in India with a B2B Retail Commerce App after being founded in September 2021. To create a high-growth and lucrative business, it employs tech and data to distribute at scale and utilizes necessary components (existing Distributor/Wholesaler in the FMCG Supply Chain).
Founders?
A group of logistics industry professionals, including Pirojshaw Sarkari, CEO of Gati, Vaishnav Shetty, executive director of All-cargo Group, and Saurabh Agarwal, former founder of Fitso, led an undisclosed angel round for Soptle, a B2B retail commerce platform.
What Problem is the startup solving? Or Inspiration?
Sophie’s mission is to enable and digitize global FMCG manufacturers. They are a SaaS-driven B2B Retail Commerce Platform with its headquarters in Gurugram, India. The goal of Soptle is to digitize, reward, and establish a one-stop hub for FMCG manufacturers.
How does it work?
Soptle is a mini SaaS-led B2B retail commerce platform introduced in May 2022 by 20-year-old engineering school dropout Pravas Chandragiri. By utilizing its nationwide network of over 15,000 merchants, Soptle assists consumer goods companies with product distribution. On its platform, it also includes 60 manufacturers and around 400 distributors. Soptle plans to use the funds raised to expand its national distribution network, develop new products, and hire more people.
Previous Experience?
They used to pay 50% more. People adore Soptle for their friendly approach to Founders, which goes beyond their quickness, convenience, and simple yet elegant UI/UX.
They are aware of our issues and act fast to provide a resolution!
It has a ton of advantages, including the fact that Soptle is the most excellent business-to-business website for small businesses. It offers us a wide range of things. Additionally, a user-friendly interface. However, occasionally it exhibits a delay in product discovery. Excellent replacement policy.
It gave the vendors credit for the total cost. It is a beneficial app. The most excellent prices are available on all items. People have been using this app for a while. They want to purchase items from this app to sell in their store.
Progress / Current state?
- It’s Simple to Start – Purchase a broad choice of distinctive SKUs from manufacturers around India using a single interface.
- Various Products to Sell – All of the famous brands a Kirana store sells are listed on Soptle.
- Large Commission – Soptle ensures significant commissions for its SDPs by eliminating intermediaries from the process.
- Excellent Income Potential – Earn commissions on every SKU from every Manufacturer, plus fees for surveys and other services.
- Advance with Soptle – Take advantage of the Soptle team’s training and possibilities for career progression.
- Own your success. – Plan your day, set goals, and expand your company.
Competitors?
There are so many competitors of Soptle exist. Among the 288 active competitors, Soptle is ranked 23rd, behind Udaan, IndiaMART, SOLV, and ShakeDeal.
Funding?
Throughout one round, Soptle has secured $300K in investment.
Conclusion
As you’ve read, the Soptle Connect Platform also assists them in effectively managing their daily operations, from distribution to procurement. In between the transactions of critical supply chain stakeholders, they offer Fintech support (guaranteed purchase Financing & Bill discounting).
Related Posts
